Services / Data

Data product management

Data product management means running data the way a product is run: every dataset, metric and platform has an owner, known users, a roadmap and a measure of whether it is used.

Nilaad sets this up for companies whose data teams deliver a lot and still struggle to show what changed because of it.

When to call us

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Common signs

  • Requests arrive as tickets and nobody decides which ones matter.
  • One metric has several definitions and no owner.
  • You are moving to a data mesh or domain-owned model and need the product side worked out.
  • Self-serve tools exist and few people use them.

What we do

  1. Define your data products: what they are, who uses them and who owns them.
  2. Build a metric catalog with one agreed definition and one named owner per metric.
  3. Set up the roadmap, intake and prioritization for the data team.
  4. Design the operating model: the central platform team, the domain teams and the contract between them.
  5. Put usage measures in place, so that adoption is tracked the way product usage is.
  6. Coach your data product manager, or act as one until you hire.

What you have at the end

  • A map of your data products with owners
  • A metric catalog
  • A roadmap with an intake process
  • A usage report your leadership can read

Questions

What is a data product?

A data product is a dataset, metric, model or tool built for a defined group of users and maintained by a named owner. A revenue metric with one agreed definition is a data product. So is a customer table that marketing and finance both rely on.

How is this different from data governance?

Governance sets the rules: who may access what and how quality is checked. Data product management decides what gets built, for whom, and whether it is being used. In our view a company needs both, and they work better when one person sees both.

Tell us what you are trying to decide.

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